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Watson, IBM and the world of medicine

"He is similar to Sherlock Holmes' Dr. Watson, in the sense that just as the famous detective's assistant helps him, so Watson helps us," said Rick Kaplan, CEO of IBM Israel, at an artificial intelligence conference held recently by the Zvi Mitar Institute for Innovation and Technology at the Law School of the Interdisciplinary Center in Herzliya

Rick Kaplan, CEO of IBM Israel. Photo: Adi Cohen Tzedek
"We, IBM, do not treat Watson as a computer, but as a human being. Ginny Rometty, CEO of the company, calls him He. He is similar to Dr. Watson from Sherlock Holmes, in the sense that just as the famous detective's assistant helps him, so Watson helps us," said Rick Kaplan, CEO of IBM Israel.

Kaplan said these things at an artificial intelligence conference held recently by the Zvi Mitar Institute for Innovation and Technology at the Law School of the Interdisciplinary Center in Herzliya.

He spoke about Watson's capabilities and said that "he has to deal with mountains of information. In the last two years, more information has been created than in all of human history. To give advice to an investment advisor, for example, he must read millions of pages at any given time, and analyze every stock and bond."

As part of his speech, Kaplan briefly told about Watson's history. "About 10 years ago, the then CEO of IBM, Sam Palmisano, entered the research division and promised it a special budget if it would build something that did not exist until then. The people of the division decided to do what computer science people wanted to do for generations - a question and answer machine. This is how Watson was born," he said.

Later, he referred to one of the famous moves in the history of the supercomputer from the blue giant - his participation in the Jepardi trivia game (which in the Israeli version was called the King of Trivia), where he defeated the champions of the champions of the program. "The idea to share it with Jeffardi arose from the desire of the IBM people to show that the computer not only recites answers, but performs analyzes and contexts within a second," said Kaplan.

"A year before the TV show in question Palmisano almost canceled the project, since it took Watson 3-4 minutes to answer questions, and the show requires an answer within a second. They told him: 'Don't worry, the machine is learning, and within a year it will reach the answers in a second' - and so it was," he noted.

Kaplan referred to the future of the supercomputer and said that "soon we will be able to plan trips with the help of Wayblazer - a partner in the Watson ecosystem. We can ask a free question, for example about the type of trip we would like to go on, and he will analyze the request and give us a comprehensive answer, with information about plane tickets, hotels, entrance tickets to sites, etc."

"Watson is now available to developers all over the world, it is more than just questions and answers. There are many startups in Israel that work with Watson. Technology is advancing and we are doing wonderful things," Kaplan concluded.

Dr. Michal Rosen-Zvi, senior director of the computational learning department at IBM Israel's research laboratory, focused on the practice of the supercomputer in this field. "After Watson's victory in Jepardi, companies and organizations from the health world approached us, asking how we could help them and increase life expectancy beyond the impressive increase recorded in the last 50 years," she said.

"The world of health, as it is today in many parts of the world, including Israel and the United States, is a fragmented world - there are many components that are built separately. In Israel, the situation is relatively good, because the HMOs are both the insurance company and the healthcare providers, but it is still difficult to transfer a medical file between the hospitals and the HMOs," according to Rosen-Zvi.

She stated that "a cognitive system that will provide the best medical care to the patient should unite all these components, and first of all his medical file, the clinical information on all diseases, and the relationship between the weather and its quality and the disease, for example in skin and respiratory diseases."

"The challenge of information in the world of health and its transfer is a goal that Romati has named for Libm," said Rosen-Zvi. She emphasized that "in the past year we have acquired several relevant companies for billions of dollars and created partnerships, among others with Twitter and Medtronics".

IBM launches a Watson-based system for extracting insights from social networks and the weather forecast

Bob Picciano Senior Vice President at IBM. Photo: Avi Blizovsky
Bob Picciano Senior Vice President at IBM. Photo: Avi Blizovsky

IBM announced at the Insight conference held at the end of October in Las Vegas, a new Watson-based analytical service, Insight Cloud Services, which will help businesses collect and analyze in real time extremely large amounts of data, and derive new insights from them. This was announced by Bob Picciano, Senior Vice President of IBM, who is in charge of the company's activities in the analytical field. The service is designed to be integrated into mobile and web applications, and in dedicated applications for a variety of industrial fields.

In the opening session of the conference, Picciano said that in addition to the organization's data (the structured data), and unstructured data such as email and text documents, there is also the "dark data", the same data such as that produced by Internet of Things devices or social media correspondence, And for that you need computers that know how to analyze them, such as IBM's Watson.

"The long-term value of business analytics rests on our ability to connect as many sources of information as possible, and this number is constantly growing. The launch of the new products makes it possible to curate and store information and data of all kinds, and to find innovative technologies that make it possible to process the data where it is available: in the cloud and at the edges of the network," says Picciano.

New critical business insights

The new service is the result of IBM's collaboration with Twitter and The Weather Company, which provides weather data anywhere in the world in real time.

This information will be used by business companies in the fields of retail, insurance, media and entertainment. According to Picciano, combining business data with information from external sources, including news, events, weather and activity in social networks, will make it possible to understand hidden connections, and present new critical business insights.

The system that analyzes Twitter data helps improve the development processes of content and targeted marketing campaigns, through micro-segmentation of the target population, based on data received from Twitter.

Improved alerts about climate disasters

And as for the weather, IBM's SoftLayer cloud package integrates more than 40 data streams in the fields of weather, and enables improved alerts about climate disasters, to help insurance companies leverage the information and alert policyholders about events that could cause damage. In this way, infrastructure companies can also predict electricity demands or loads on the water and drainage networks, and prepare accordingly. Retailers will take advantage of these systems in order to ensure optimization of their activities, reduce costs and identify new opportunities.

Some examples of this: Coca-Cola can predict when people in a certain area will be thirsty (drought) or locked in their homes (heavy rain, snow), and plan the distribution accordingly. Whirlpool uses the service to analyze reports of washing machines, refrigerators, dishwashers, and more to know when they may break down and alert the customer, as well as to know in real time the extent of malfunctions in a particular model, thus flooding the problems that require intervention before they escalate.

CEO of The Weather Company, David Kenny said that today's weather forecast is not only a tool for forecasters, but can also be used by any organization or commercial company. A representative of the American Red Cross said that the accurate forecast allows them to prepare for hurricane damage at the level of a single city, and not to prepare the shelters and rescue services in an area hundreds of kilometers long.

Last article in the series. The two articles - The report from the artificial intelligence conference at the Interdisciplinary Center in Herzliya וThe report from the IBM conference in Las Vegas Published for the first time on the People and Computers website

More of the topic in Hayadan:

2 תגובות

  1. An expert system - will work, and in the end will make all our tasks redundant. Here, too, the development of culture needs to be steered in the right direction. One direction is that the oligarchs will use it to enslave us. The other direction that humans will undergo a technological upgrade through the addition of memory, a thinking engine, (cyborgs) which will allow them to deal with more abstract problems and more complex tasks.

  2. An expert calculation system can make a huge contribution to the medical system,
    The field of medical diagnosis is one of the biggest problems facing modern medicine,
    It's like American football where you have to get a touchdown without being tackled and tackled before crossing the end line
    that this is the right medicine, there are many times existing solutions but the patient does not reach them or reaches them after much suffering including disabilities, people are crushed under a slow bureaucratic system between expert and expert

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