The agricultural operating system (AgOS) developed by Fieldaine already works in 5 of the 10 largest agricultural farms in California and supports more than 20% of the world's almond crops
Agritech start-up Fieldin (Fieldin), Mikneam completed a round B fundraising in the amount of 30 million dollars led by the investment fund Fortissimo Capital, with the participation of Oren Zeev's Zeev Ventures, Icon Ventures, Akkadian Ventures, Maor Investments from Luxembourg, and the existing investors. The total capital raised by the company has now reached 55 million dollars. Among the existing investors in the company are the funds Mindset, Germin8, Gal Ventures, Terra Ventures.
Fieldaine has developed an Agricultural Operating System (AgOS) for commercial farms, enabling growers to keep up with the fast-paced demands of the modern world. The platform monitors agricultural activity in real time and identifies anomalies that may harm crops and operational efficiency. Using machine learning (ML) and artificial intelligence (AI) technologies, the system recommends actions to optimize the entire breeding process and monitors their execution.
The AgOS monitors and manages the entire agricultural breeding process from the planning stage to the execution stages. Fieldaine sensors are installed on all the agricultural equipment on the farm, including tractors, sprayers, mowers, etc., turning every machine into a 'smart' machine. The data collected from the field together with data such as the weather, operation data and work recommendations are transmitted in real time for analysis in the system. At any given moment, a snapshot of the farm is obtained and with the help of the transparency and insights that are shown to all the officials in the farm, an efficient division of duties, accurate decision-making, optimization of work methods and improvement of results are possible.
Fieldaine's advanced technology is already working in 5 of the 10 largest agricultural farms in California, supporting more than 20% of the world's almond crops and bringing about an estimated 25% improvement in the productivity of its customers. Among its clients in California are the companies Olam, one of the largest almond growers in the world, Taylor Farms which grows about 30% of the lettuce consumed in the United States, and the olive grower California Olive Ranch. In Israel, the company works with about 50% of plantation agriculture and among its clients are Carmel Wineries, Barkan Wineries, Granot, Mehdrin, Hadri Nitsanim, Magal and more.
Fieldaine was established in 2013 by Boaz Bacher (CEO) and Petah Birger (COO), both of whom have a rich family background in Israeli agriculture. Fieldaine employs 100 people, 60 of them in the development center in Ne'am and 40 in San Jose and Fresno, California and Mildura, Australia. The company is expected to recruit dozens of employees in the coming year for the development center in Kneam and the center in California to support its rapid growth.
Boaz Bachar, co-founder and CEO of Fieldin, said: "Fieldin is reinventing agricultural work methods and making them digital from start to finish. Fieldin's technology for smart farm management provides tools to manage an efficient and data-based operation for all farm officials. The system gives breeders the ability to deal with global and environmental changes that have already led to the bankruptcy of small and medium-sized farms during the Corona epidemic."
Bacher added: "We are starting to see the development of autonomous agricultural tools that we anticipate will lead to a change in working methods and the future work of autonomous farms. "Fieldain's AgOS system has the ability to activate and even manage the data that will be produced in the future from the autonomous farm equipment."
Yeftah Birger, co-founder and COO of Fieldin, noted: "Agricultural growers face many challenges, such as a lack of workers, stricter regulations, challenges related to pests, spraying, weather, water, oil prices and more. The intelligent use of agricultural resources and the reduction of costs through Fieldaine also results in the optimization of working methods and improved profitability, and also provides a positive contribution to the world by producing healthier food and a better environmental impact."
Yoav Hinman, a partner at Fortissimo Capital, which led the investment in Fieldain, said: "Commercial agricultural farms can overcome the challenges they face both through regulation, and through technology companies that are able to implement innovative technologies that enable growth and a clear competitive advantage. Fieldaine is exactly this type of company, and we chose to invest in it to support the leadership of the autonomous agriculture revolution."
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