SavorEat successfully concludes taste tests for the printed "hamburger".

As part of the milestones set by the company, SavorEat performed professional taste tests and won the sympathy of most consumers. In doing so, the company completed another step in the development process.

SavorEat, which develops a unique technology for the production of meat substitutes, which combines an innovative formulation, alongside a smart chef robot that produces the dish digitally, completed another step in the milestones and concludes extensive taste tests. She conducted the taste tests for the first product she developed (plant-based hamburger patty), through the New-Sense research institute. The results of the taste tests indicate the satisfaction of the majority of those surveyed (the end consumer), when the majority of those surveyed stated that they would order the Savorit dish in a restaurant (75%). The score that indicates a high standard and is accepted in the meat substitute industry is 7.7. The score received by Savorit, which stands at 8.2, proves the quality and taste of the product developed by the company and the public's interest in the SavorEat dish. 

"One of the company's overarching goals is to offer a unique eating experience for consumers who wish to reduce meat consumption," she emphasized Racheli Wiseman, CEO and co-founder of SavorEat. To this end, along with the quality and taste of the product, the company stated that the consumer will be able to enjoy the ability to personally choose the composition of the dish. "Our goal is to develop a meatball that will be as similar as possible in taste, texture, appearance and smell to real meat, and to provide the customer with a full experience close to the experience of eating meat. This is alongside a personalized experience for the various needs of the end consumers."

As part of the milestones set by the company, and in anticipation of the planned pilot with the leading hamburger chain in Israel, BBB, SavorEat performed a professional sensory study with the end consumer to confirm compliance with these goals and check the suitability of the product for the target audience. The study was carried out as a blind study (without revealing the name of the manufacturer or the brand) that includes a full portion, in the Monadic test methodology (evaluating the attractiveness of the product in itself) among consumers who define themselves as reducing meat consumption (Flexitarians) and who eat meat substitutes at least once a month. The tasters who participated in the study were asked to eat a hamburger portion that included the patty developed by the company, and rate their appreciation and preference for the various characteristics of the patty.

As mentioned, the general evaluation score that SavorEat's product received in the study (general attractiveness) was 8.2 and the willingness to order at the restaurant (I'm sure I'll buy, I'll probably buy) was 75%.  

The tasting study is another step in the company's road map, which as reported recently performed a scaleup industrial production trial at the sub-supplier, and is also in the production phase of the robot-chef machine that will be used in the planned pilot with the BBB network.

SavorEat, the first portfolio company of the Millennium Food-Tech R&D Partnership, Established in 2018. The company was founded by Racheli Weisman, Prof. Oded Shusiov, who serves as the company's chief scientist, and Prof. Ido Breslavsky. In November 2020, Saborit was issued on the Tel Aviv Stock Exchange and raised about NIS 40 million from institutional anchor investors. As part of the company's future goals, SavorEat aims to print and produce plant-based meat substitutes for beef, chicken, pork, lamb, fish and seafood. At the same time, the company is planning the installation of additional systems in another territory, with priority for the customer in the USA.

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