The Kitchen Foodtech

Foodtech panel at the Silicon Club Forum meeting, 12/29/2025. From right: Prof. Marcel Machloff from the Technion, Nadav Birger, investor, Hadas Reichenberg, VP of The Good Food Institute; Amir Zeidman, Chief Business Officer at The Kitchen Foodtech Incubator and Shlomo Gerdman, CEO of ASG. Photo: Shmuel Oster

Foodtech without shortcuts: Why taste, price, and regulation will determine whether we replace meat and dairy in the coming decade

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In a panel featuring Prof. Marcel Machlouf from the Technion, Hadas Reichenberg (GFI), Amir Seidman (The Kitchen) and investors in the field, a complex picture emerged: Innovation is advancing, but the transition from prototype to shelf requires time, capital and political support.
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